Fire Department Coffee Featured Among New Impact Offerings - July 7, 2025
This Week's New Crowdfund Offerings With Social Impact, Minority, Women and LGBTQ Founders
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Each week, Superpowers for Good shares a list of new impact-related offerings added to FINRA-Registered crowdfunding portals and by broker-dealers. We’ll share four separate lists:
Impact offerings determined by our proprietary analysis.
Offerings with minority founders.
Deals with women founders.
Those with LGBTQ founders.
Sometimes, it takes weeks for our source to determine that a company has a social impact, a woman, minority or LGBTQ founder. When we discover an offering qualifies for our list, even if it is no longer new, we will include it. See the lists below.
Devin’s Impact Pick of the Week
Each Friday, Devin will share his favorite impact investment opportunity from the list shared on Monday. Devin’s Impact Pick of the Week will be available only for the Impact Members of the SuperCrowd. You can join the Impact Members by subscribing to this monthly newsletter for just $5.95! Join the SuperCrowd today!
SuperCrowd Social Impact Offerings of the Week:
Fire Department Coffee, with a valuation of $74.9 million, is raising funds on StartEngine. The veteran- and firefighter-owned company roasts premium, handcrafted coffee in the U.S. and is known for its proprietary Spirit Infused Coffee line. Fire Department Coffee’s mission goes beyond great coffee—it gives back through the Fire Department Coffee Charitable Foundation, supporting sick and injured first responders and providing disaster relief.
Founded by retired firefighter and U.S. Navy veteran Luke Schneider in 2016, the company has grown rapidly, with products now available in 8,639 stores nationwide, including Walmart, Kroger, Meijer, and Albertsons. Fire Department Coffee generated $12.1 million in net revenue in 2024 and ranks among the top five fastest-growing brands in the bean/ground coffee category. With nearly 20 million followers across social media and over 3 billion views, the brand has cultivated a loyal customer base, bolstered by unique offerings like Spirit Infused Coffee and premium instant blends.
The current crowdfunding campaign will support continued retail growth, product innovation, and marketing efforts. Fire Department Coffee is uniquely positioned to thrive in the expanding $73.98 billion global coffee market through its vertically integrated operations, strong retail presence, and authentic connection to the first responder community. (We use AI to help us write offerings summaries.)
SuperCrowd Minority Founders Offerings of the Week:
Malooga is raising funds on Honeycomb Credit to expand its beloved Middle Eastern dining concept in Philadelphia. The restaurant is celebrated for its authentic Yemeni flavors and vibrant hospitality, earning a 4.7/5 rating from over 1,200 Google reviews and recognition as one of the best Mediterranean restaurants in the city by TravelRegrets and Reddit users. Located in the historic Old City, Malooga is led by Executive Chef and Co-founder Mohammed Aqlan and CEO Omar Alkahily. The restaurant offers a diverse menu of halal, vegan, vegetarian, and gluten-free options, with standout dishes like lamb haneeth and chicken mandi. Malooga is also known for its inclusive environment, featuring gender-neutral restrooms and eco-conscious practices. The current regulated investment crowdfunding campaign will fund phase one construction of a second Malooga location in the Main Line neighborhood of Philadelphia. (We use AI to help us write offerings summaries.)
SuperCrowd Women Founders Offerings of the Week:
Community Commons, with a valuation of $2.1 million, is raising funds on SmallChange. The offering supports the completion of The Mulberry, a historic, mixed-use building in Baltimore that will serve as the headquarters for Baltimore Community Commons—a nonprofit initiative focused on building local wealth, mutual aid, and community connection. The upper floors will feature five furnished one-bedroom residences targeted at short-term rental and corporate housing markets, while the ground floor will house gathering, meeting, and retail space to engage and empower the local community.
The project is led by Jenny Kassan, a nationally recognized leader in community capital and impact finance. Renovation of the building is approximately 50% complete, with a projected reopening in July 2026. Investors will receive 100% of cash distributions until they achieve a 2x return. The offering closes on December 31, 2025, and investment cancellations are allowed through December 29, 2025.
The proceeds will be used to complete renovation, acquire furnishings and fixtures, and finalize interior work. The vision is to create a replicable model for community wealth-building across the U.S., and to offer a welcoming, inclusive space for learning, investing, and collaboration. (We use AI to help us write offerings summaries.)
🎯 Dive into the inspiring stories of successfully funded impact crowdfunding campaigns and discover how they’re driving change! Click the link to explore.
SuperCrowd LGBTQ Founders Offerings of the Week:
EKTO VR is raising funds on Honeycomb Credit to fulfill the sci-fi promise of virtual reality through groundbreaking immersive technology. Co-founded by Bradley Factor (CEO) and Jennifer Sydeski (Head of Growth), EKTO VR is developing a compact, wearable VR mobility system that allows users to walk freely in virtual environments while safely staying within a confined physical space. The system significantly reduces cyber sickness and enhances immersion, earning top marks from Johns Hopkins University’s Applied Physics Laboratory.
The company has been featured in major exhibitions like the Bata Shoe Museum’s Future Now tour and recognized by industry leaders such as HTC Vive, Varjo, and Singularity University. With over $830,000 raised to date and a U.S. patent granted (US11995225B2), EKTO VR is poised to launch its first consumer-ready product.
The current crowdfunding campaign will fund final development, testing, and manufacturing of the initial consumer units, as well as marketing and operational needs. EKTO VR is positioned at the cutting edge of the rapidly expanding VR market, creating revolutionary products for adventurers in virtual worlds.
Support Our Sponsors
Our generous sponsors make our work possible, serving impact investors, social entrepreneurs, community builders and diverse founders. Today’s advertisers include FundingHope, Rancho Affordable Housing (Proactive), Playper, and SuperCrowd25. Learn more about advertising with us here.
Max-Impact Members
The following Max-Impact Members provide valuable financial support to keep us operating:
Carol Fineagan, Independent Consultant | Hiten Sonpal, RISE Robotics | Lory Moore, Lory Moore Law | Marcia Brinton, High Desert Gear | Matthew Mead, Hempitecture | Michael Pratt, Qnetic | Dr. Nicole Paulk, Siren Biotechnology | Paul Lovejoy, Stakeholder Enterprise | Pearl Wright, Global Changemaker | Ralf Mandt, Next Pitch | Scott Thorpe, Philanthropist | Sharon Samjitsingh, Health Care Originals
Upcoming SuperCrowd Event Calendar
If a location is not noted, the events below are virtual.
Impact Cherub Club Meeting hosted by The Super Crowd, Inc., a public benefit corporation, on July 15, 2025, at 1:00 PM Eastern. Each month, the Club meets to review new offerings for investment consideration and to conduct due diligence on previously screened deals. To join the Impact Cherub Club, become an Impact Member of the SuperCrowd.
SuperCrowdHour, July 16, 2025, at 1:00 PM Eastern. Devin Thorpe, CEO and Founder of The Super Crowd, Inc., will lead a session on "Balance Sheets & Beyond: The Impact Investor’s Guide to Financials." If terms like “income statement” and “cash flow” make your eyes glaze over, this session is for you. Devin will break down the fundamentals of financial statements in clear, simple language—perfect for beginners who want to better understand the numbers behind the businesses they support. Whether you're a new investor, a founder navigating financials, or simply curious about how money moves through mission-driven companies, you'll leave this session more confident and informed. Don’t miss it!
SuperCrowd25, August 21st and 22nd: This two-day virtual event is an annual tradition, but with big upgrades for 2025! We’ll be streaming live across the web and on TV via e360tv. VIP’s get access to our better-than-in-person networking! Get your VIP access for just $25. A select group of affordable sponsorship opportunities is still available. Learn more here.
Community Event Calendar
Successful Funding with Karl Dakin, Tuesdays at 10:00 AM ET - Click on Events
Devin Thorpe is featured in a free virtual masterclass series hosted by Irina Portnova titled Break Free, Elevate Your Money Mindset & Call In Overflow, focused on transforming your relationship with money through personal stories and practical insights. June 8-21, 2025.
Join Dorian Dickinson, founder & CEO of FundingHope, for Startup.com’s monthly crowdfunding workshop, where he'll dive into strategies for successfully raising capital through investment crowdfunding. June 24 at noon Eastern.
Future Forward Summit: San Francisco, Wednesday, June 25 · 3:30 - 8:30 pm PDT.
Regulated Investment Crowdfunding Summit 2025, Crowdfunding Professional Association, Washington DC, October 21-22, 2025.
Impact Accelerator Summit is a live in-person event taking place in Austin, Texas, from October 23–25, 2025. This exclusive gathering brings together 100 heart-centered, conscious entrepreneurs generating $1M+ in revenue with 20–30 family offices and venture funds actively seeking to invest in world-changing businesses. Referred by Michael Dash, participants can expect an inspiring, high-impact experience focused on capital connection, growth, and global impact.
Call for community action:
Please show your support for a tax credit for investments made via Regulation Crowdfunding, benefiting both the investors and the small businesses that receive the investments. Learn more here.
If you would like to submit an event for us to share with the 9,000+ members of the SuperCrowd, click here.
