New Impact Offerings, Consumer Rewards to Investment Crowdfunding Campaigns, Next Impact Cherub Club Meeting and Animal Loving Veterinarian Became an Activist
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Solar Harvest for Howle Farms Featured Among New Impact Offerings - February 12, 2024
Each week, Superpowers for Good shares a list of new impact-related offerings added to FINRA-Registered crowdfunding portals and by broker-dealers. We’ll share four separate lists:
Impact offerings as determined by KingsCrowd reviews.
Offerings with minority founders.
Deals with women founders.
Those with LGBTQ founders.
Expert: Add Consumer Rewards to Investment Crowdfunding Campaigns - s11 ep54
AI Episode Summary
1. Devin introduces Karl Dakin, founder and CEO of Dakin Capital, who shares Devin's passion for investment crowdfunding.
2. Karl Dakin's company, Dakin Capital, is a consultancy firm that assists small businesses in obtaining the necessary capital for starting or growing their ventures.
3. Karl positions himself as a "capital coach," aiding businesses in designing capital campaigns, preparing to receive capital, and, in some cases, managing the entire campaign on behalf of the company.
4. Karl believes that small businesses are vital in bringing innovation to the market, contributing to global impact by improving the quality of life through their products and services.
5. He works with a diverse range of companies across different industries, such as a dinosaur theme park, an international lottery gaming company, a CBD product company, and a crowdfunding platform focused on microfinancing in Colorado.
6. One of Karl's current projects involves working with Greens Gone Wild, a company producing vegan protein food bars, to help them navigate crowdfunding to reach a broader base of investors.
7. Karl emphasizes targeting campaigns not just at wealthy individuals but also at customers and future patrons, integrating immediate value for investors through product discounts and immediate gratification.
8. For the Greens Gone Wild crowdfunding campaign, with a $100 investment, investors receive $50 of product, $100 of future purchase discounts, and a $25 product donation to a local charity, creating a package with a retail value of $275.
9. Karl believes in the potential of equity crowdfunding to allow non-wealthy individuals to invest and build wealth while supporting small business growth and innovation.
10. Karl encourages reaching out to him through LinkedIn, where he recently started a daily newsletter called Instant Funding, his website Dakin Capital, and other platforms like SuperCrowd, expressing his dedication to helping small businesses raise capital.
Dolls, Ice Cream and Climate Change Fighters Among the Companies We're Considering at the Next Impact Cherub Club Meeting
As we gear up for the 1:00 PM Eastern, February 20th, meeting of the Impact Cherub Club, we invite you to join us. The club is an informal gathering of friends who meet up to review impact investments everyone is eligible to make, and virtually anyone can afford. We share responsibility for completing basic due diligence before making investments. No one is required to invest.
There are no dues or fees to participate, and I don’t touch the money. When members invest, they do so directly for their own accounts. We benefit from new members only by the fresh perspectives they bring and our growing social impact. Please join us!
This Animal Loving Veterinarian Became an Activist to Reduce Abuse on Factory Farms - s11 ep55
AI Episode Summary
1. The Humane League, led by President Vicky Bond, aims to end the abuse of animals raised for food, predominantly by working with food companies to improve farm animal welfare in their supply chains.
2. They also focus on policy and legislative changes, advocate for individual diet changes, and aim to end the use of battery cages for laying hens through collaborative global efforts with the Open Wing Alliance.
3. The Humane League engages in peaceful protests to raise public awareness and hold companies accountable for farm animal welfare, especially in regard to ending the confinement of laying hens in cages.
4. Vicky Bond described the poor conditions of caged hens, emphasizing the lack of space and natural behaviors, highlighting the broken bones and the lack of access to sunlight, which leads to suffering—all for the production of cheap eggs.
5. Vicky argues for a sustainable food system that doesn't include farm animal cruelty, stating that higher welfare farming systems are possible and that we should shift towards plant-based options to maintain sustainability.
6. Incremental changes advocated by The Humane League have led to significant welfare improvements, citing that the percentage of cage-free hens has increased from 5 to 14 percent in the US, thereby affecting the lives of over 130 million birds annually.
7. Vicky Bond transitioned from veterinary practice to animal welfare advocacy after witnessing the suffering of animals on factory farms, realizing she could have a broader impact on animal welfare through policy change and activism rather than individual veterinary care.
8. Actions that individuals can take to support the Humane League include volunteering, taking digital action through Fast Action Network, raising awareness on social media, donating, and making informed purchase decisions based on welfare-conscious product labeling.
9. Vicky encourages a gradual approach to changing dietary habits towards plant-based options, acknowledging that swift changes can be difficult and recommending gradual steps like "Meatless Mondays" or substituting one meal a day with a plant-based alternative.
10. Finally, Vicky shared her superpower of tenacity, recounting her refusal to back down against industry leaders, such as a rabbit farm donor, ultimately influencing him to consider cage-free options, highlighting the importance of staying persistent to achieve goals.
Crowdfunding for your Socially Responsible Business
One advantage of being a socially responsible business is having a compelling brand story, which leads to loyal employees, customers and community partners. You might be thinking - that’s great. But how do I turn that good feeling into revenue?
Our show today is about turning that customer loyalty into financial support that goes beyond sales - through crowdfunding. Crowdfunding was previously limited to soliciting donations, but thanks to the JOBS Act of 2012, you can now raise equity in small amounts from a large group of people. Our guest Devin Thorpe, bestselling author and podcaster, shares the secrets of a successful crowdfunding campaign for your socially responsible business.
I see three flavors of crowdfunding that I think are worth differentiating:
Charitable Crowdfunding: First, you might be thinking about crowdfunding sites like GoFundMe, which is often used for individuals facing medical bills, or recovering from a natural disaster. This is purely charitable crowdfunding, you are making donations to an individual just because you want to be a good neighbor or friend or human. Nonprofits also run charity crowdfunding campaigns, which are mostly about getting their existing network of supporters to bring in other financial supporters by giving them something to post about on social media.
Devin Thorpe--Superpowers for Good
This is the last of three posts. I plan to use them to introduce one organization and two individuals that even my regular readers may not know about.
During the course of the pandemic, I have “met” hundreds of people, two of whom have had a profound impact on me. Last week, I wrote about Kelly Corrigan. This week I turn to Devin Thorpe whom I will actually to meet in a few weeks’ time.
Our is an unusual friendship that came to pass under unusual circumstances even by my standards.
A Chance Encounter
In November 2021, I shifted my blog and newsletter to Substack. There was nothing strategic or noble about my decision. My previous provider wanted to charge me more because my readership had grown, and Substack was free.
I had no idea what to expect. Substack itself was pretty new and it was making a splash by attracting some big name authors in part by offering them an opportunity to monetize their work, something I’m not particularly interested in.
Upcoming SuperCrowd Event Calendar
If a location is not noted, the events below are virtual.
Impact Cherub Club Meeting hosted by The Super Crowd, Inc., a public benefit corporation, on February 20, 2024, at 1:00 PM Eastern. Each month, the Club meets to review new offerings for investment consideration and to conduct due diligence on previously screened deals. Everyone is welcome to join the free events.
SuperCrowdHour February with the CfPA Executive Committee: This free event on February 21, 2024, at 1:00 PM Eastern, features President Brian Christie, Vice President Jenny Kassan, Secretary Brian Belley and Chair Scott McIntyre. Learn how you can join and make a difference. Earn rewards!
SuperCrowdBaltimore, March 21, 2024: This in-person event at the B&O Rail Museum features some of Baltimore’s prominent citizens and community leaders. Save 30 percent with the discount code “SuperCrowd.”
Superpowers for Good - Kinect Capital Live Pitch, March 28 at 9 PM Eastern/6 PM Pacific: Four companies currently raising via crowdfunding will pitch their offerings live via the Superpowers for Good streaming television show on e360tv. Kinect Capital will host the pitch. Applications to pitch will open soon! Save the date! More information is coming soon!
SuperCrowd24, April 17-18: This two-day virtual event is our biggest event of the year. Don’t miss it. Save 50 percent with the discount code “SuperCrowd.”
SuperCrowdChicago, June 12, 2024. Save the date! More information is coming soon!
SuperCrowd Community Event Calendar
Leveraging Donor-Advised Funds for Climate Investing, Raise Green, Today at 11 AM ET
Strengthening Positive Peace to Create Hope in the World, February 24, Fredericksburg, VA
Neighborhood Economics, February 26-28 in San Antonio, Texas
Crowdfunding Professional Association Webinar Series - March 13, 2:00 PM ET
Investment Crowdfunding Demystified, Crowdfund Better, March 26 at 2:00 PM ET
If you would like to submit an event for us to share with the 4,000+ members of the SuperCrowd, click here.