When Climate Change Hit Home Julia Jackson Took Action
Personally impacted by wildfires in her Northern California community, Julia Jackson saw the impact of climate change and recognized that the time for talk was long past and went to work.
Julia created the nonprofit Grounded to accelerate the work of climate change reversing technologies. An admirer of Paul Hawken and his work at Project Drawdown, she has sought to accelerate some of the very technologies Paul and his team identified.
Interview with Julia Jackson, the Founder of Grounded .
The following is the pre-interview with Julia Jackson. Be sure to watch the recorded interview above.
How are you personally affected by the global climate crisis?
In 2017, a series of deadly wildfires devastated my community in Northern California. Coming from a family of farmers, caring for the environment has always been an important part of my life, but this was my first time witnessing the impact a changing climate directly has on my loved ones. However, this isn’t about my personal experience, it’s about the threat to humanity as a whole. That’s why I founded Grounded, a nonprofit dedicated to supporting and accelerating scalable solutions so they can have a global impact.
What is your take on scalable solutions to the global climate crisis?
We must take urgent and proactive action now because we did not make incremental change before. There are researched, and proven, solutions to this crisis out there, but they are in desperate need of resources in order to scale so they can create real change. Right now, I’m particularly focused on accelerating innovative solutions to the melting ice in the Arctic and rapidly thawing permafrost that is currently storing twice the amount of carbon in our atmosphere. It would be world-changing if all world leaders, and all people, became motivated to support solutions and make planetary health our top priority.
More about Grounded :
Grounded identifies, connects, and advances scalable climate crisis solutions. Through an annual summit, grants, and partnership, we accelerate the most substantive opportunities to create a regenerative planet. Our inaugural summit convened world leaders, executives, artists, scientists, and innovators to unite in shifting our trajectory and ensuring a livable planet.
Julia Jackson. Photo Credit: Grounded
Julia Jackson’s bio:
Julia Jackson, a second-generation proprietor of Jackson Family Wines, has dedicated her life to the environment on a global scale. Julia founded Grounded, a non-profit organization, to identify and accelerate the most impactful solutions to ensure a livable planet.
With a goal to address the global climate crisis, Julia launched Grounded in 2018, convening scientists, policymakers, world leaders, investors and front-line organizations at its inaugural summit to share transformative ideas and co-invest in innovative solutions. Now, guided by Julia’s leadership, Grounded is supporting and connecting the most substantive and data-driven solutions to help make a tangible difference in our planet’s trajectory within the 10 year IPCC timeline.
Julia spent a decade working within the family’s international business, focused on marketing, brand creation, and international sales, bringing this global perspective and expertise to her work in the environmental space. Through strategic partnership and outreach, she is leading a collaborative effort focused on immediate systemic change. Her track record of working on transformative issues has earned awards including North Bay Business Journal’s 2019 Top Women in Business, Culinary Institute of America Commencement Speakers 2019, Cambria: Seeds of Empowerment, honors from the Global Green organization, and several wine industry accolades. She is a graduate of Scripps College in California.
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