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Devin: What is your superpower?
Gene: Relentless work ethic.
There’s a better way to build homes—faster, cheaper, and greener. Gene Eidelman, Cofounder of Azure Printed Homes, has proven this with a groundbreaking approach to construction. Using recycled plastics, his company is addressing the housing crisis while reducing environmental impact.
Gene’s journey started six years ago with a simple idea: to build homes that are more affordable and sustainable. After two and a half years of experimentation, he and his team developed a prototype during the COVID-19 pandemic. “The unit we developed actually is the one that’s in the video now,” he shared in today’s episode. “It’s a backyard studio that can be built very quickly in our factory. It takes us 24 hours to print and five days to finish.”
From these modest beginnings, Azure Printed Homes has expanded its scope. Today, the company produces a range of units, from luxury eco-resorts to affordable housing subdivisions and even villages for the unhoused. “This whole spectrum of products… [is] coming out from our factory,” Gene said. “It’s just been an incredible journey.”
What sets Azure apart isn’t just the technology—it’s the mission. By repurposing recycled plastic, the company builds homes 70% faster and 30% cheaper than traditional methods. With construction being one of the largest contributors to global waste, this innovation is a game-changer.
Gene also shared exciting news: Azure was recently named a winner in Pepperdine University’s Most Fundable Companies competition, an accolade awarded after a rigorous review of companies from across the country. This recognition highlights not just the company’s innovation but also its potential to scale.
Azure Printed Homes is currently raising capital through a regulated investment crowdfunding campaign on WeFunder, offering everyday investors a chance to join their journey. “Crowdfunding democratizes the investment,” Gene explained. “People… understand good design, affordable housing, [and] sustainability.”
Gene’s story isn’t just about building homes—it’s about building solutions to some of society’s most pressing challenges. By combining sustainability, innovation, and a clear social impact, he’s creating a blueprint for a better future.
tl;dr:
Gene Eidelman cofounded Azure Printed Homes to build faster, cheaper, and sustainable homes using recycled plastics.
Azure’s innovative units range from eco-resorts to affordable housing for the unhoused, addressing critical needs.
Recently named one of Pepperdine University’s Most Fundable Companies, Azure’s success continues to grow.
Gene credits his relentless work ethic and crowdfunding campaigns for raising over $7.2 million.
Azure’s WeFunder campaign, is the best chance for non-accredited investors to join.
How to Develop Relentless Work Ethic As a Superpower
Gene’s superpower, as he explained in today’s episode, is rooted in his relentless work ethic and determination. Reflecting on his childhood as a refugee from Ukraine, he shared lessons from his father: “You don’t know whether you’re smarter than the person next to you. But one thing you can do, you can outwork them.” This philosophy fueled his success, from arriving in the U.S. with no English to launching a groundbreaking company. Gene emphasized, “Just never give up… no matter how tough it is.”
Illustrative Story:
Gene shared how his perseverance shaped Azure Printed Homes’ journey. During a challenging time for venture funding, the company turned to crowdfunding, despite Gene initially doubting its feasibility. Over six successful campaigns, Azure raised over $7.2 million, with a third coming from everyday investors. Gene’s commitment to his vision kept him pushing forward, even when traditional funding sources dried up. This unwavering determination allowed Azure to scale and achieve recognition as one of Pepperdine University’s Most Fundable Companies.
Tips for Developing the Superpower:
Don’t Give Up: Pursue your goals relentlessly, even when faced with repeated setbacks.
Seek Product-Market Fit: Validate your ideas by talking to potential customers early and often.
Embrace Rejection: Treat every “no” as a step closer to a “yes.”
Leverage Crowdfunding: Democratize access to funding by inviting community support for your vision.
Work Harder: Outwork others to gain an edge in achieving your goals.
By following Gene’s example and advice, you can make a relentless work ethic a skill. With practice and effort, you could make it a superpower that enables you to do more good in the world.
Remember, however, that research into success suggests that building on your own superpowers is more important than creating new ones or overcoming weaknesses. You do you!
Guest Profile
Gene Eidelman (he/him):
Cofounder, Azure Printed Homes
About Azure Printed Homes: Azure Printed Homes is fundamentally changing the construction industry by leveraging 3D printing technology using recycled polymers and fiberglass to prefab tiny homes, ADUs, affordable homes and units for housing after natural disasters 70% faster and 30% less expensive than existing construction methods.
Website: azureprintedhomes.com
Company Facebook Page: facebook.com/azureprintedhomes
Twitter Handle: @azureprinthomes
Other URL: wefunder.com/azure
Biographical Information: Gene Eidelman: Pioneering Sustainable and Affordable 3D Printing of Homes
From developing multifamily housing to revolutionizing the construction industry with 3D-printed homes, Gene’s journey in entrepreneurship is marked by innovation and impact.
He co-founded his latest start-up, Azure Printed Homes in 2022. At Azure, Gene and his team are breaking new ground with a patented 3D printing process that constructs entire structures from recycled materials, fiberglass and other additives. This eco-friendly method is not only 70% faster but also 30% less expensive than traditional construction, revolutionizing how we think about building homes. Since May 2023, Azure Printed Homes has been delivering units ranging from workforce housing, affordable houses, homes for victims of natural disasters and units for outdoor hospitality industry, with a focus on sustainable, attainable housing for all. Azure current state-of-the art factory is in Los Angeles. They will be opening a factory in Colorado in 2025 and will be opening locations around the globe in 2026 and 2027. Azure is the winner of numerous awards and recognitions, including the 2024 Real Estate Tech Awards and 2025 Fast Company Global Innovator. Azure is currently raising its next round of funding at https://invest.azureprintedhomes.com.
Gene is a sought-after speaker and thought leader in the fields of innovation, entrepreneurship, sustainability, 3D Printing, construction and real estate. He delivered a TED talk on the future of housing, which has over 500,000 views and has been selected as one of the most impactful TED talk this century. His work is paving the way for a future where affordable and sustainable housing is going to be attainable by all.
LinkedIn Profile: linkedin.com/in/geneeidelman
Personal Twitter Handle: @geidelman
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If a location is not noted, the events below are virtual.
Superpowers for Good Live Pitch on September 29, 2025, hosted by Devin Thorpe on e360tv, will feature Core Tax Deeds, Dopple, ProActive Realty Group, and Victory Hemp Foods pitching their active Regulation Crowdfunding campaigns to a nationwide audience. Viewers can vote for their favorite companies, win prizes, ask live questions, and join a private investor Zoom session to engage directly with founders and even invest during the show. Don’t miss this free chance to discover and support purpose-driven startups—register here: https://thesupercrowd.com/25q3pitch
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Neighborhood Economics: Chicago takes place September 29–October 1, 2025, at Venue SIX10, bringing together changemakers, innovators, and community leaders reimagining wealth, ownership, and entrepreneurship to drive real community transformation.
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Regulated Investment Crowdfunding Summit 2025, Crowdfunding Professional Association, Washington DC, October 21-22, 2025.
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