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How A Charity Can Stand-Out And Thrive In Today’s Crowdfunding World
Chicago, IL; A Charity does not have the next best product to sell or business idea to invest in or gimmicky perk. Fact is a Charity does not have anything to sell, they are in the emotional story business and one of the hardest things a Charity constantly contends with is how to properly portray their story to elicit an emotional response from the public. Not an easy hill to climb every day, especially without a budget or marketing department.
Influence The Cause (www.influencethecause.com) is that marketing partner. With no up-front cost we provide that competitive edge for a Charity’s fundraising campaign by power of video production, the influence of social media and a marketing engine to properly portray the story to the public and trigger an emotional response from a potential donor or influencer.
We do not just give you a nice landing page to display your cause and tell you, “good luck” , we provide all the tools your cause needs to create and market a campaign on day one and help you all year long.
We take a Charity’s story and bring it to life through our own internet TV channel (www.voiceamerica.tv/) so as to give each donor an in depth look into a Charity and empower the public through social media to support a cause.
Our system creates a deeper emotional bond for its donors knowing they are a part of something real.
A Charity can now create and maintain a data base of followers to keep them informed about where their donations are going, events that are coming up, how donations are helping the cause and where the Charity is heading.
We want to be there for the longevity of a Charity and its cause not just a one and done campaign.
But we are not all about donations. We also want to give the power of Influence to each person and encourage people to easily push a cause they have an emotional bond with to each of their followers and help spread the word through our Pledging Process.
We feel the publics influence can be just as important as a donation.
“First off I want to say we are not a crowdfunding site, we are a Charity informational and promotional platform. You will not see a business on our site trying to promote a new product you will not see someone trying to fund their vacation. We provide the tools a Charity needs to showcase and manage their cause so as to encourage the public to help either financially or by the power of their influence,” says Jason Shimitz, co-founder.
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