Growth In Giving Day Events And Product Enhancements Lead To Kimbia Client Success In 2016 And Exciting Outlook For 2017
Press Release – Austin, Texas (Feb. 2, 2017) – Kimbia, a leading provider of online fundraising solutions and crowdfunding events, would like to congratulate its customers for their achievements and share key accomplishments from the last year.
In 2016, Kimbia clients raised over 10% more online than in 2015. The Kimbia platform processed millions of online transactions, helping charitable organizations around the world raise over $240 million through a variety of online fundraising campaigns. The average online gift for 2016 was over $120 per donation, 17% higher that the industry average of $102 according to the 2016 M+R Benchmarks Study.
Looking at giving day data alone, Kimbia powered over 80 events that raised over $130 million in online donations benefitting over 29,000 participating nonprofits. This includes the largest single-day online giving day event ever, North Texas Giving Day, raising $37.3 million during its 8th annual event on Sept. 22, 2016.
Kimbia’s clients utilized several innovative platform updates to optimize their donation process including:
Mobile-responsive fundraising commitment center which allows peer-to-peer event participants to have a mobile-friendly experience out-of-the-box
Improvements to team fundraising capabilities within our peer-to-peer solution
The extension of Kimbia’s peer-to-peer fundraising solution alongside Giving Day Events
Simple Pay to increase donor conversion rate by making it easier to re-engage donors
Kimbia Sync updates to make integration with Salesforce seamless
“As we embark on a new year, I always like to take a minute to stop and review where we have been,” said Kimbia CEO Mark Perkins. “I am so proud of our accomplishments and how this company has come together to grow and learn from the challenges faced last year. I know that we are now stronger than ever, and I can’t wait to see what good we can help our clients do in 2017.”
Kimbia will celebrate its 10-year anniversary later this year and is currently on track to raise over a billion dollars for nonprofits around the world since its inception in 2007.
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