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Expert Coaches Social Entrepreneurs To Leverage Good Publicity
Entrepreneurs and corporations alike spend tremendous time and money to get good publicity. I’ve reached out to Forbes Contributor Cheryl Snapp Conner, who also serves as the CEO and Founder of SnappConner PR, to find out out social entrepreneurs should leverage the publicity they work so hard to get.
Cheryl offers three key tips:
1. Share and extend your great press coverage. This is a big part of the mileage you receive in today’s press environment. Via social media, your own blog, and other re-postings this is easy and fruitful to do.
2. You are the best author of your own story. As opposed to relying on the press to tell your story, you should hone your abilities to also tell and publish your story on your own.
3. Communications is power! Are you “on the record” for the things you actually stand for? Make certain your social media profiles and your website are clear and consistent in telling your vision and mission and inviting others to join in.
On Wednesday, December 9, 2015 at 4:00 Eastern, Cheryl will join me here for a live discussion about public relations for social entrepreneurs. Tune in here then to watch the interview live. Post questions in the comments below or tweet questions before the interview to @devindthorpe.
More about SnappConner PR:
Our company is a strategic public relations firm that supports technology, business and lifestyle companies out of Salt Lake City. Additionally, we have developed a program called Content University to help entrepreneurs, executives and individuals to be more successful in telling their stories to the world via blogging and thought leadership publishing.
Cheryl Snapp Conner, courtesy of SnappConner PR
I am an entrepreneur and communications expert from Salt Lake City and founder of SnappConner PR. I am the author of Beyond PR: Communicate Like A Champ The Digital Age, available on Amazon. I am co-creator of Content University, available at www.ContentUniversity.com. The opinions I express (especially when tongue in cheek) are entirely my own. My newsletter, the Snappington Post, is available from www.SnappConner.com.
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