By Valtteri Kaartemo, Head of Research at Masar Smart Energy Each successful entrepreneur seems to have an opinion on how to design and manage a crowdfunding campaign. Unfortunately, these comments tend to overemphasize the personal experience, and it is challenging to tell whether this advice is valuable for another fund-seeker in another context. I have also been involved in a couple of successful crowdfunding campaigns, and honestly I would not feel comfortable saying that everything that was done in these campaigns influenced its success. Therefore, I do not give my answer based on my reflections. Instead, I let the science tell us what influences crowdfunding performance for real.
How To Ensure Success In Crowdfunding?
How To Ensure Success In Crowdfunding?
How To Ensure Success In Crowdfunding?
By Valtteri Kaartemo, Head of Research at Masar Smart Energy Each successful entrepreneur seems to have an opinion on how to design and manage a crowdfunding campaign. Unfortunately, these comments tend to overemphasize the personal experience, and it is challenging to tell whether this advice is valuable for another fund-seeker in another context. I have also been involved in a couple of successful crowdfunding campaigns, and honestly I would not feel comfortable saying that everything that was done in these campaigns influenced its success. Therefore, I do not give my answer based on my reflections. Instead, I let the science tell us what influences crowdfunding performance for real.