Chapter 2: Impact Investing

I’m not a financial advisor; nothing I write in Superpowers for Good should be considered investment advice. You should seek appropriate counsel before making investment decisions.

Each Friday, I’ll be sharing my new book, How to Make Money with Impact Crowdfunding, exclusively with the “Impact Members of the SuperCrowd” (our paying subscribers). You can read last week’s chapter here.

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If you aren’t wealthy enough to regularly fly private, chances are you don’t know much about impact investing, even if you’ve heard of it. The reason is simple. Until recently, most of these investment products were available only to institutions and folks arriving in Aspen on private jets.

In this chapter, we’ll look at the most relevant principles of impact investing so you can appreciate all you can accomplish for good while still earning a financial return.

When I talk about “impact,” I mean “a change that results from your investment.” I trust we share a desire to have that difference be positive–even if you and I don’t agree on priorities or even whether specific impacts are good. Wise and well-intentioned people can and often do disagree about important things. That’s okay!