Bobbi Rebell Launches Book With Fully Funded Crowdfunding Campaign for Teachers
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Bobbi Rebell, Reuters financial news television anchor and author of the new book How to Be a Financial Grownup, is launching the book with a fully funded crowdfunding campaign for teachers and students via DonorsChoose. You get to give without giving!
Here’s how it works. 1) You buy a copy of the book. 2) You post about it the purchase on social media including a link to the crowdfunding campaign on DonorsChoose. 3) Send screen grabs of your receipt and your post to Bobbie here. 4) You will receive a gift code for $18 allowing you to back a teacher’s project to benefit students without using any of your own money! (Of course, there are some teachers who are hoping you might add a few bucks of your own.) See complete rules here.
Bobbi wrote her new book to be of help to more than just teachers and their students. As a financial news reporter, she sees a crisis brewing in America.
“We are in an economic crisis because so few of us know the basics about how to manage our financial lives as adults. Americans want to get better at paying attention to—and managing—their money, but with a lack of financial literacy education and information overload thanks to the internet, it has become a daunting and overwhelming task. We need to make financial education accessible, compelling and inviting so we can finally start acting like financial grownups,” she says.
It was important to her that her book be accessible to readers. “I wrote How to Be a Financial Grownup specifically as a book people would actually read. It is fun. At first it even might be mistaken for a personal finance ‘beach read,’ but it is anything but. The advice is serious and specific.”
“The stories are raw, real and, at times, shocking. Most of the early feedback I have received includes an example of how the reader made an immediate change based on the book’s recommendations, and got results. It has already been incredibly gratifying,” she adds.
Getting a new book into the hands of readers is difficult even for a public figure like Bobbi. She says, “The challenge is that there is an overwhelming amount of content out there, and it is tough to break through. I hope that between the incredible stories from inspiring role models, and my own efforts to get the word out, the book will raise awareness.”
She also hopes that the launch can raise real money for DonorsChoose.org. “I also hope it will bolster my efforts to raise money for teachers that have made financial literacy a priority through DonorsChoose.org.” HighTower/Elliot Weissbluth is co-sponsoring the Donors Choose campaign.
DonorsChoose’s founder Charles Best is featured in the book as a role model of financial literacy.
Bobbi says, “I believe the issue of financial literacy is beginning to gain more and more advocates, including several of the role models in my book, among them Tony Robbins, Kevin O’Leary, Amanda Steinberg, Sally Krawcheck, Bob Moritz and of course DonorsChoose.org’s Charles Best.”
Bobbi envisions her book as a key part of the solution to America’s problem with financial illiteracy. “Without a clear understanding of the basics of finance, we cannot improve the economic well-being of millions of Americans. Only 17 states require that high school students take a class in personal finance, according to the Council for Economic Education. How can we expect our young people to be financial grownups if we don’t give them the tools to be successful? How to Be a Financial Grownup is one of those tools,” she concludes.
On Wednesday, September 7, 2016 at 1:00 Eastern, Bobbi will join me here for a live interview to discuss her book and the crowdfunding campaign. Tune in here then to watch the interview live. Post questions in the comments below or tweet questions before the interview to @devindthorpe.
Bobbi Rebell, author of “How to Be a Financial Grownup”
More about How to Be a Financial Grownup:
How to Be a Financial Grownup provides a fresh, new approach to getting readers to pay attention to their money and take action. Just as parents sneak veggies into sweet treats to get their kids the nutrition they need, How to Be a Financial Grownup is designed to draw in readers with can’t-resist stories from incredibly successful Role Models, and then turn their attention to specific solutions readers can use to improve their financial well-being.
Bobbi’s bio:
Twitter: @bobbirebell
Bobbi Rebell is an award-winning journalist and advocate for financial literacy. She currently leads the U.S. business video unit for Reuters, the largest news organization in the world. In that role she anchors business reports, interviews top newsmakers and reports on breaking news. Her work is syndicated globally and seen by millions of viewers on Reuters broadcast and online clients. Bobbi also writes a globally syndicated personal finance column on millennials.
Her work has appeared on hundreds of media outlets including Reuters, Fox, CNBC, CNN, NYTimes.com, WSJ.com, MSN.com, Yahoo Finance, Huffington Post, USA Today, Time.com, Money.com, NYPost.com, PBS, and many more. She began her business news career as an intern at CNN, where she worked with top journalists including Maria Bartiromo, Lou Dobbs and Stuart Varney. Her first job was at CNBC, after which she went on to work at CNN and Nightly Business Report.
Bobbi has interviewed hundreds of the world’s business leaders, some of whom have contributed to her first book “HOW TO BE A FINANCIAL GROWNUP: Proven advice from High Achievers on How to Live Your Dreams and Have Financial Freedom.” The book uses memorable stories to teach basic financial skills, inspiring readers to take control of their finances, and successfully navigate financial adulthood.
Bobbi is a graduate of the University of Pennsylvania. She holds a Certificate in Financial Planning from New York University. She lives in New York City with her husband, their son, her teenage stepkids, and morkie Waffles.
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