Superpowers for Good

Superpowers for Good

Aseda Works To Build Bee Populations Globally

Devin D. Thorpe's avatar
Devin D. Thorpe
Mar 30, 2016
∙ Paid

Aseda, a producer and distributor of honey, chocolate and shea butter, has a mission to protect and build bee populations globally in the face of declining numbers in the developed world.

Co-founder Bessie McIntosh says, “Bees are disappearing in the developed world at an alarming rate. Here in the US, we have seen an overall decline of at least 30% of our bee population. Gone. In some areas, we have lost over 70% of our precious bees. It has gotten to the point that farmers in the US import bees from Australia to tend to our country’s pollinating needs.”

The problem, which is not well known or understood, could potentially lead to an existential crisis. Many of our food crops require a pollinator, Bessie explained to me, and if we don’t have enough bees, we won’t have enough food.

Bessie partnered with Anthony Baron Kirk to launch the company. Their core business activity is operating co-ops located in a protected forest.

She says, “Our efforts in this region help maintain the protection…

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